Our Focuses｜Green Product｜Product and Service Quality Management

Quality Management for Products and Services

Winbond’s product policy is to become a world class company offering products/services that best satisfy our customers, by establishing Total Quality Management, Zero Defect and Quality First quality culture through the process of continuous improvement. Following this policy, Winbond has established various rules and standards that Winbond abide by. Apart from ensuring that our product quality and packaging meets the legal requirements of each country and region, Winbond has also carried out quality management through various international product quality systems, such as the ISO 9001, IATF 16949, and ISO 26262 standards that Winbond has received third-party certification for. Winbond has focused on carrying out quality management by defining and tracking quality performance indicators, and have continuously implemented improvement measures. By adopting various management processes, such as FMEA, SPC, and MSA tools, Winbond conduct comprehensive assessments, evaluations, and improvements to our product quality in order to meet the needs and expectations of customers.

Apart from having adopted international product quality management systems to meet our product quality goals, Winbond has also proactively attempted to cultivate a culture of product quality management through methods such as FMEA analysis, 5-Why analysis, and creating the Winbond Quality Newsletter, advocating for and promoting quality-related policies, culture, activities, and methods, that enable our employees to gain a deeper understanding and awareness of quality.

Quality Management Systems and Processes

International Standards Certification

Winbond has continued to strictly manage our production process and quality control. Not only the stable and well-appointed factory in Central Science Park factory but also our Kaohsiung Fab began production operations, and successfully obtained the IATF 16949, ISO 9001, and QC 080000 international standards certifications in 2022. In order to improve product quality, Winbond has improved its yield analysis, supply chain management, and adopted other methods to better understand customer needs in order to continuously improve its product quality. Additionally, Winbond has received multiple certifications verifying our compliance with RBA, ESG, and other international standards. Following the high standards of our customers, Winbond has implemented hazardous substances and production environment management, as well as fulfill our corporate social responsibilities.

Fostering a Culture of Excellence in QE 2.0

Winbond not only ensures product quality through international quality management systems to achieve its goals but also actively promotes a culture of quality to enhance its competitive edge. As early as a decade ago, in response to the high-quality product and service requirements of the automotive electronics market, Winbond initiated a "Zero Defect" and "Quality First" culture, known as Quality Excellence 1.0 (QE 1.0). After ten years of internal and external environmental changes and ongoing policy improvements and internal discussions, Winbond has now introduced an upgraded version of quality excellence, QE 2.0, aiming for zero defects and doing things right the first time. Through tools like FMEA, 5-Why, QIT, TQM, and customer satisfaction as its five pillars, Winbond promotes a comprehensive quality consciousness training, issues Quality Q reports, conducts monthly quality activities, spreads awareness of quality consciousness, and trains FMEA/QIT/5-WHY seed instructors to promote its quality culture, embedding the belief in pursuing excellence in quality deeply into the hearts of its employees. 

Quality represents not only the characteristics of products or services but also embodies our relentless pursuit of excellence, with surpassing customer expectations as the goal. To achieve QE 2.0, in November 2023, Winbond organized an Excellent Quality Forum, inviting experts from various fields and all Winbond executives to discuss the importance of excellent quality and how to address future challenges. This forum was recorded and made into training materials, becoming a mandatory course for all employees. Additionally, to internalize FMEA as Winbond's quality DNA, the company holds an annual FMEA Best Practices Sharing Meeting, allowing employees to learn from each other's FMEA-related cases and concepts.